COLOR STUDIOColor library
Vivid Red #FF4D6D
Vivid Red has the HEX code #FF4D6D, RGB value rgb(255, 77, 109) and HSL value hsl(349, 100%, 65%).
#FF4D6D
Color values
HEX#FF4D6D
RGBrgb(255, 77, 109)
HSLhsl(349, 100%, 65%)
Vivid Red shades
A Tailwind-style scale built from #FF4D6D.
- 50
#FFF0F2
- 100
#FFC7D1
- 200
#FF9EB0
- 300
#FF768E
- 400
#FF4D6D
- 500
#FF2149
- 600
#F3002C
- 700
#C70024
- 800
#9B001C
- 900
#6F0014
- 950
#42000C
Text contrast
How Vivid Red reads as text, by WCAG 2.2.
On white3.21:1, below AA for normal text
On black6.53:1, passes AA for normal text
Colors that pair with it
Its complement, a neighbor, a light tint and a dark shade.
#33FFDA
#FF864D
#F9DCE1
#4E0E19
What red can communicate
Energy, passion, and urgency.
Associations vary by audience and culture. Red can suggest luck and celebration in parts of East Asia, while elsewhere it may read as danger or urgency.
Often used for: Food, Sales, Entertainment.
More about redRelated colors
